My recent post, '3 Ways PR Pros can Maintain a Positive Brand Reputation' has been featured on PR Daily! From the article: "Managing your organization’s reputation is important to avoid potential crises and negative publicity. There are several things you can do online to make sure you brand’s image remains top-of-mind and is shown in a … Continue reading ‘3 Ways PR Pros can Maintain a Positive Brand Reputation’ featured on PR Daily
My article, '3 Reasons for Failed Pitches' has been featured by Ragan's PR Daily! From the article: "Contacting journalists and getting your brand placed in a story begins with writing a pitch. Crafting a message that is strong and interesting can be a challenge—and there are several mistakes that many PR pros make during the … Continue reading ‘3 Reasons for Failed Pitches’ Featured on PR Daily!
My article, 3 Content Marketing Lessons from 'BoJack Horseman' was featured on Ragan's PR Daily! From the article: "The creators of "BoJack Horseman" did a great job of weaving BoJack’s reality and the real world together. In addition to clever social and cultural references in the form of characters, street banners or satirical scenes, an … Continue reading “3 Content Marketing Lessons from ‘BoJack Horseman'” Featured on PR Daily!