‘3 Ways PR Pros can Maintain a Positive Brand Reputation’ featured on PR Daily

My recent post, '3 Ways PR Pros can Maintain a Positive Brand Reputation' has been featured on PR Daily! From the article: "Managing your organization’s reputation is important to avoid potential crises and negative publicity. There are several things you can do online to make sure you brand’s image remains top-of-mind and is shown in a … Continue reading ‘3 Ways PR Pros can Maintain a Positive Brand Reputation’ featured on PR Daily

‘3 Reasons for Failed Pitches’ Featured on PR Daily!

My article, '3 Reasons for Failed Pitches' has been featured by Ragan's PR Daily! From the article: "Contacting journalists and getting your brand placed in a story begins with writing a pitch. Crafting a message that is strong and interesting can be a challenge—and there are several mistakes that many PR pros make during the … Continue reading ‘3 Reasons for Failed Pitches’ Featured on PR Daily!

“3 Content Marketing Lessons from ‘BoJack Horseman'” Featured on PR Daily!

My article, 3 Content Marketing Lessons from 'BoJack Horseman' was featured on Ragan's PR Daily! From the article: "The creators of "BoJack Horseman" did a great job of weaving BoJack’s reality and the real world together. In addition to clever social and cultural references in the form of characters, street banners or satirical scenes, an … Continue reading “3 Content Marketing Lessons from ‘BoJack Horseman'” Featured on PR Daily!