Beth Shares Advice at First-Ever CBD Summit

Since the passage of the Farm Bill, new CBD companies are popping up everywhere, and they all have a need for PR! How can they stand out? Check out my advice in the first ever CBD Summit by Inclusive Pay. I share advice for pitching your #CBD company, landing media coverage, and my experience at TokeTank.org. … Continue reading Beth Shares Advice at First-Ever CBD Summit

Best Content Marketing Tools –Stratford University

If you’ve decided to invest in content marketing, you’ll need the right tools to succeed. Consider Adobe Spark for video creation! From the article: “Watch Beth Adan’s video about social media trends” Read more here on Stratford University’s Curious blog.

Media Pitching Mistakes Startups Commonly Make – Medium

What does a startup company need to know about pitching the media? While public relations is an excellent way to raise brand awareness, there are some mishaps you can make along the way. Read this Medium article to find out what tip I suggested (Tip #9!) From the article: "When writing a pitch, introduce the … Continue reading Media Pitching Mistakes Startups Commonly Make – Medium

How to Be Successful with LinkedIn for Business

Want to make the most of social media marketing? Consider the power of LinkedIn. I recently wrote an article, How to Leverage LinkedIn for Your Business, on Business 2 Community. From the article: “Is your company taking advantage of a LinkedIn business page, or are you mainly focusing on Facebook, Twitter and Instagram? Although it still … Continue reading How to Be Successful with LinkedIn for Business

Ramp Up Your Content Marketing: 11 Strategies on PR Daily

Content marketing is huge, and companies should be taking advantage of this awesome opportunity to create your own content. An article I wrote, 11 creative ways to pump up your content marketing game, was recently published on PR Daily! From the article: “Without a solid plan—that includes creating, drafting and scheduling your posts at least … Continue reading Ramp Up Your Content Marketing: 11 Strategies on PR Daily

What Are the Best B2B Marketing Strategies This Year?

2017 may be moving quickly, but is your marketing keeping up with the pace? Check out this article I was quoted in, which shares the 50 best B2B marketing strategies for this year. From the article: “Instagram allows you to tag photos taken from a specific geographic area. When you use this, customers can see … Continue reading What Are the Best B2B Marketing Strategies This Year?