Maintaining Positive Brand Reputation – On PR Daily

PR Pros can do several things to help their clients maintain a positive brand reputation. PR Daily recently republished my article detailing strategies. From the article: “Managing your organization’s reputation is important to avoid potential crises and negative publicity. There are several things you can do online to make sure you brand’s image remains top-of-mind … Continue reading Maintaining Positive Brand Reputation – On PR Daily

Stunning Visual Design: Beth Featured in Proto.io Article!

What are the best tools for visual designers to use? Proto.io recently published an article detailing eight great options (I shared about Canva) and included my advice! Here’s my insight: “Adan likes Canva for its user-friendliness, saying that it’s a “simple way to add text or graphics to an image without having to use a … Continue reading Stunning Visual Design: Beth Featured in Proto.io Article!

Beth Featured in Linkdex Content Marketing Article

I’m proud to say I was recently featured in this content marketing article on Linkdex, 25+ SEO and Content Marketing Tips from Industry Experts! Here’s my tip: “To integrate your content marketing with SEO tactics, it’s important to follow this rule,” she said. “You’ll want your brand to be a resource for your fans, so … Continue reading Beth Featured in Linkdex Content Marketing Article

‘3 PR Lessons from a Netflix Crime Show’ Featured on PR Daily

My article, 3 PR Lessons from a Netflix Crime Show was featured on Ragan’s PR Daily. From the article: “Crime documentary shows and programs are popping up all over the internet, radio and television as of late, and the recent release of Netflix’s crime documentary, “Making a Murderer,” is no different. Its success however, has … Continue reading ‘3 PR Lessons from a Netflix Crime Show’ Featured on PR Daily