Summer is the perfect time to get out and about, and as an artist, it’s an excellent opportunity to sell your artwork. Whether you’re looking to turn a hobby into a business or want to expand your existing art business, selling at craft shows and farmer’s markets can be a great way to do so. In this blog post, we’ll explore some of the best ways to get out and active this summer selling your artwork, and provide some tips for selling at craft shows and farmer’s markets.
Research the Best Markets
The first step to getting out and active this summer is to research the best markets for your artwork. Different markets cater to different types of art, so it’s essential to find the right ones that match your style and aesthetic. Some markets might be more focused on handmade crafts, while others might be more geared towards fine art. Take the time to research and visit different markets to find the ones that are the best fit for your work.
Get Your Display Right
Once you’ve found the right market, the next step is to create a display that will showcase your artwork in the best light. You want your display to be eye-catching, so people will be drawn to your booth. Think about how you can use props, lighting, and other visual elements to make your artwork stand out. A well-designed booth will not only help you sell more artwork but also create a memorable experience for customers, making it more likely they’ll come back to you in the future.
Offer a Variety of Products
One way to increase your chances of selling at craft shows and farmer’s markets is to offer a variety of products. While you may have a particular style or medium that you specialize in, it’s good to offer a range of price points and sizes to appeal to a broader range of customers. You might consider selling smaller prints, postcards, or other items that showcase your artwork in a different way.
Be Prepared to Talk About Your Art
When you’re selling your artwork, it’s essential to be able to talk about your work in an engaging way. Be prepared to tell the story behind your art, the inspiration behind each piece, and your process. Engaging with customers in this way can create a deeper connection with your artwork, making it more likely they’ll make a purchase.
Bring Business Cards or Flyers
Even if someone doesn’t make a purchase from you at the market, it’s essential to have a way for them to contact you in the future. Bring business cards or flyers that include your contact information, social media handles, and other relevant details about your artwork. This can help you build a mailing list and connect with potential customers who may not have made a purchase on the day.
Selling your artwork at craft shows and farmer’s markets can be a great way to get out and active this summer. By researching the right markets, creating an eye-catching display, offering a variety of products, being prepared to talk about your art, and bringing business cards or flyers, you can increase your chances of selling your artwork and growing your business. With the right approach, selling at craft shows and farmer’s markets can be a fun and rewarding way to spend your summer.
Elizabeth Adan 