Brand yourself by creating a personal website or portfolio where you list relevant experience and professional skills/accomplishments. Grab your online domain (example http://www.YourName.com) and create a brand for yourself – make sure your resume, social media, and application material are consistent with your personal brand, right down to colors and images chosen.
Tips for Successful Media Pitching
Beth Adan of NISONCO PR & Consulting thinks you should “focus on workshopping a few different subject lines and A/B testing them. Make sure to include the key details and something enticing, but never over-promise or lie about the contents of your pitch.”
Advice for Repurposing Content
Beth Adan of NisonCo echoed Kohr, saying, “I like to take sentences from blog posts or press releases and turn them into visually-appealing imagery. I’ve created as many as 15 images from a blog post in the past. If you do this every time, you’ll get into a habit of repurposing and begin to save yourself time and effort.”
Expert Opinion on Effective Marketing Meetings
Beth Adan of NisonCo PR & Marketing shares, “Rather than overwhelming clients with a vast amount of reporting data, you should break it down for them into a storyline that speaks directly to their goals, and show them how the data measures up. This way, you can track where performance does and doesn’t measure up to target your efforts for the next month of the campaign.”
CBD Marketing Advice for Your Business [Video]
I was honored to speak with Orleatha from Inclusive Pay for their first-ever CBD Summit, giving PR/marketing and media pitching advice for cannabis and CBD companies.
Quick Twitter Marketing Tip 2020
“Video has increased exponentially over the past few years on social media, and Twitter is no exception,” Beth Adan, Director of Marketing a NisonCo PR describes, “Companies are using this tool to connect with their fans and followers in real-time. while also demonstrating their product, discussing news, or offering a behind-the-scenes look at exclusive events.”
3 Toxic Ways of Thought to Drop Right Now
Sometimes we get held back by beliefs that can limit our growth and keep us down. Letting go of unhealthy and unnecessary behaviors will open your world to new potential and take you to greater heights. Here are three toxic ways of thinking that you should dump right now because they limit your opportunities, success, … Continue reading 3 Toxic Ways of Thought to Drop Right Now
4 Tips to Boost Productivity
“Productivity” is a popular word we strive to achieve toward, but we often forget what productivity can mean in our own lives when we don’t have a boss telling us what needs to be done. Living as an adult means the world is wide open for what you make of it, which means there are … Continue reading 4 Tips to Boost Productivity
Do Coffee and Creativity Mix Well?
I know how it goes. A rough day at work, a busy morning, a late night and you reach for a cup of coffee. As someone who’s made a large part of my career in the industry of caffeine, I know the good the bad and the very ugly of the drug. From an irritable … Continue reading Do Coffee and Creativity Mix Well?
Expert Opinion on Best Graphic Design Software
I was recently quoted in the article Best Graphic Design Software 2020: Voted by 53 Experts, by Real Expert Advice. Read the full article here. I recommended Canva. What's your favorite graphic design software?
