Brand yourself by creating a personal website or portfolio where you list relevant experience and professional skills/accomplishments. Grab your online domain (example http://www.YourName.com) and create a brand for yourself – make sure your resume, social media, and application material are consistent with your personal brand, right down to colors and images chosen.
Beth Adan of NISONCO PR & Consulting thinks you should “focus on workshopping a few different subject lines and A/B testing them. Make sure to include the key details and something enticing, but never over-promise or lie about the contents of your pitch.”
Beth Adan of NisonCo echoed Kohr, saying, “I like to take sentences from blog posts or press releases and turn them into visually-appealing imagery. I’ve created as many as 15 images from a blog post in the past. If you do this every time, you’ll get into a habit of repurposing and begin to save yourself time and effort.”
Beth Adan of NisonCo PR & Marketing shares, “Rather than overwhelming clients with a vast amount of reporting data, you should break it down for them into a storyline that speaks directly to their goals, and show them how the data measures up. This way, you can track where performance does and doesn’t measure up to target your efforts for the next month of the campaign.”
I was honored to speak with Orleatha from Inclusive Pay for their first-ever CBD Summit, giving PR/marketing and media pitching advice for cannabis and CBD companies.
“Video has increased exponentially over the past few years on social media, and Twitter is no exception,” Beth Adan, Director of Marketing a NisonCo PR describes, “Companies are using this tool to connect with their fans and followers in real-time. while also demonstrating their product, discussing news, or offering a behind-the-scenes look at exclusive events.”
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I was recently quoted in the article Best Graphic Design Software 2020: Voted by 53 Experts, by Real Expert Advice. Read the full article here. I recommended Canva. What's your favorite graphic design software?