I was recently quoted in an article on marketing inspiration and storytelling, which was published on PR Daily! From the article: As Beth Adan recently explained, “A great story has four elements: theme, plot, structure and characters.” Read the full article here on PR Daily.
PR Pros: Want to make sure your pitch is read by the journalist you send it to? Avoid these common mistakes, which were recently published by PR Daily. From the article: “When writing a pitch to introduce a journalist to your brand and share why he or she should cover your story, don’t make it all about you. … Continue reading Common Email Pitching Mistakes to Avoid
A blog post I wrote on 4 creative types of digital content was recently picked up by Business 2 Community! From the article: “Beyond blog posts and social media updates, there are new ways for your business to be showcase itself in front of an audience. Many brands are steering away from a more traditional … Continue reading Creative Types of Digital Content
Everyone knows you should be posting on social media to improve your business, but what exactly should you post? I recently wrote an article that shared ideas for what to share, which was picked up by Business 2 Community! From the article: “I’m sure you hear it over and over again –post regularly on social … Continue reading What Your Business Should Post on Social Media (B2C)
Did you know there are different hashtags for every day? I recently wrote an article about the best hashtags for each day of the week, which got picked up by Business 2 Community! From the article: “From Throwback Thursday to Wellness Wednesday, social media trends get lots of users talking. Inserting yourself into the conversation … Continue reading Popular Daily Social Media Hashtags
Not sure what your business should post on social media? Here are 11 creative ideas from me, which were shared on Business 2 Community! From the article: “I’m sure you hear it over and over again –post regularly on social media to leverage the power of your following, create brand ambassadors and increase your company’s … Continue reading Creative Social Media Posting – Business 2 Community
Are your media pitches falling on deaf ears? See my advice here in this article on BizBuffs.com. From the article: How successful have your media pitching efforts been? Have you landed high-quality media coverage from sending emails to reporters? If you haven’t been seeing success, there may be some easy fixes to help you land … Continue reading Better Media Pitching: BizBuffs.com
I’m proud that my article, Common Pitching Mistakes and Simple Fixes, has been picked up by Business 2 Community! From the article: How successful have your media pitching efforts been? Have you landed high-quality media coverage from sending emails to reporters? If you haven’t been seeing success, there may be some easy fixes to help … Continue reading Common Pitching Mistakes & Fixes (Business 2 Community)
Is your marketing plan “up a creek?” Check out these PR lessons I picked up from the hit Canadian comedy, Schitt’s Creek. Visit Business 2 Community to read them!
I was recently quoted in the article, 6 Proven Sales Tactic to Improve Your PR & Marketing Strategy. From the article: Share insider tips for success. While it may feel like you’re giving away the farm, Beth Adan summarized it well in her post about blogging for stellar customer care: “Giving away some of your secrets … Continue reading Beth Quoted in B2C Article on Driving Sales