Expert Opinion on Effective Marketing Meetings

I recently shared my expert advice on how to run an effective marketing reporting meeting with a client, or internally at a company, with Databox.

From the article:

Beth Adan of NisonCo PR & Marketing shares, “Rather than overwhelming clients with a vast amount of reporting data, you should break it down for them into a storyline that speaks directly to their goals, and show them how the data measures up. This way, you can track where performance does and doesn’t measure up to target your efforts for the next month of the campaign.”

Read the full article here.

Published by elizabethadan

Elizabeth Adan is a lifelong artist who enjoys deconstructing the smallest moments and largest emotions, often at the same time. She's a poet and artist/musician working in multiple mediums. Her alliterative, lyrical writing takes on topics ranging from sustainability, nature, love lost/found, and community responsibility. A Pacific Northwest native, her true passion is the great outdoors, soaking up as much inspiration and natural color as possible. Find Elizabeth on Instagram and Twitter @edgeofelizabeth or at www.ElizabethAdan.com View all posts by elizabethadan